CHART-TOPPING COUNTRY ARTIST DREW BALDRIDGE LAUNCHES "THE TOUGH PEOPLE FUND"

Rising country music star Drew Baldridge has launched “The Tough People Fund,” a GoFundMe campaign that will highlight those individuals, families and communities that are experiencing the toughest of times. The campaign launched this morning, directing efforts to raise funds for a young fan, Baker, who is bravely battling cancer. 


Baldridge was moved when he learned that Baker found strength in his hit song “Tough People,” as she underwent her treatments. Inspired by her resilience, Baldridge decided to take action and use his platform to support Baker and raise awareness for her fight. 


Watch their story Below.

The fundraiser is live now HERE and Baldridge penned a personal request to anyone interested in helping this first Tough family. Putting his money where his mouth is, he kicked off the campaign on World Cancer Day with a $1,000 donation of his own. 

Dear Friends, Family, Supporters, and Kindhearted Strangers,

My name is Drew Baldridge, and as a country music artist, my life is centered around three things: farm, faith, and family. At the heart of it all, though, is a deep desire to help others—especially when hope is needed most.


I’ve recently learned about the incredible story of a young girl named Baker, and after hearing about the challenges she’s facing, I knew I had to do something to support her. That’s why I’ve set up this GoFundMe campaign to help Baker, a courageous 4-year-old battling an incredibly rare and aggressive form of cancer: ETP T-Cell Acute Lymphoblastic Leukemia.

Pictured: Drew Baldridge and Baker 

Photo Credit: Mike Rodway

Baker’s Story:

Baker’s diagnosis is heart-wrenching. Only 15-20% of pediatric leukemia cases are T-cell, and within that group, just 11-12% have the ETP markers, which make her case even rarer and harder to treat. This cancer is aggressive and complex, and the odds are stacked against her. But here’s the truth: Baker is not a statistic. She is a fighter. A warrior with an unstoppable spirit and the unwavering support of her family, friends, and community.


Right now, Baker is undergoing Phase 2 chemotherapy, which is even more intense than the treatments she’s already been through. The road ahead is long, but we believe in her strength—and we know that together, we can help her win this fight.


The financial burden of this fight is immense. Every dollar raised will go directly to supporting Baker’s journey. Baker’s mom has had to quit her job to provide the care Baker needs, and we want to relieve some of that stress so they can focus on what matters most—Baker’s health.


How You Can Help:

This GoFundMe campaign isn’t just about raising money; it’s about building an army of support for Baker. It’s about surrounding her with prayer, love, and resources so she has every chance to succeed.


Thank you from the bottom of my heart for being part of this journey. Let’s help Baker win this fight—one step at a time.


With heartfelt gratitude,

Drew Baldridge

Country Music Artist & Advocate for Baker’s Fight


Released in October 2024, “Tough People” is already making a significant impact. Co-written by Baldridge, Luke Combs, Adam Sanders, and Jordan Walker, the song is currently climbing the radio charts nearing the Top 15. Listen to “Tough People” HERE. This follows the iHeart On the Verge artist’s groundbreaking achievement with his first #1 hit “She’s Somebody’s Daughter,” which made history when he became the first self-funded artist to reach #1 on country radio with their debut single.

About Drew Baldridge:

Many people lead productive lives and build successful careers in their fields, but few make history—Drew Baldridge is in that elite class. When his song “She’s Somebody’s Daughter” climbed to No. 1 on the Country Aircheck/Mediabase chart, it became the first self-released single to reach that summit for an artist’s debut No. 1. This remarkable feat not only propelled Baldridge’s career but also serves as an inspiration to anyone who believes that dreams can come true. The RIAA GOLD-certified viral hit has garnered over 1.1 billion streams and impressions across all platforms, making history as the highest-charting self-funded song ever on the Billboard Country Airplay chart. Following the success of “She’s Somebody’s Daughter,” Baldridge has partnered with BBR Music Group/BMG Nashville/Stoney Creek for his new single, “Tough People,” which is currently Top 20-and-climbing on the country radio charts. He was also recently named as part of the CRS New Faces class of 2025 as well as an iHeart On the Verge artist. An acclaimed songwriter signed to Sony Music Publishing, Baldridge has over 500 songs to his credit, with cuts by artists including Bailey Zimmerman, LOCASH, and Chase Matthew. He has shared the stage with prominent artists such as Eric Church, Jason Aldean, and Luke Bryan, and is currently on the road for Cody Johnson’s Leather Deluxe Tour and will join Bailey Zimmerman’s New to Country Tour later this year. 

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DREW BALDRIDGE’S NEW SONG "TOUGH PEOPLE” OUT NOW

Chart-topping singer/songwriter Drew Baldridge’s new single, “Tough People,” is now available. Written by Baldridge alongside Adam Sanders, Jordan Walker, and Luke Combs, “Tough People” is the anticipated follow-up to Baldridge’s recent history-making No. 1 song, “She’s Somebody’s Daughter.Listen HERE.

"This song means so much to me,” said Baldridge. “Our world is full of tough people fighting to stay ahead every day. But for me, it’s my story about not giving up on my dreams. I had to risk everything to make 'She’s Somebody’s Daughter' a hit. It was definitely a tough time for me, but our team kept our heads down, worked hard, and pulled out a win—hard work pays off, good beats evil, and tough times make tough people.”

That hard work paid off in spades as the release of “Tough People” officially launches Baldridge’s new partnership with BBR Music Group/BMG Nashville. He has signed with Billboard’s “Indie Label of the Year” to support the new single on country radio. The song officially goes for adds on November 4 via Stoney Creek Records. Baldridge previewed the tune for radio friends this week in Memphis during St. Jude Country Cares as the music industry gathered to raise money for St. Jude Children’s Research Hospital in their efforts to support children with cancer and other life-threatening diseases.

The video for “Tough People” will premiere today on YouTube at 4:00PM CT. Filmed in Baldridge’s hometown of Patoka, IL (population 550), the video features the real people of the town whose stories are reflected in the lyrics—patients battling cancer, farmers whose livelihoods depend on their crops, and nearly 1,000 locals from around the county who came out to support the music video. 

Additionally, helping guide Baldridge into the next phase of his career, he has signed with Left | Right Management for representation. “From the moment I met Drew, I knew I wanted to be an advocate for everything he stood for,” said Left | Right President John Meneilly. “Then he played ‘Tough People’ for me and Jay King, and we wouldn’t stop calling him until he agreed to let us represent him!” Joining Meneilly and King on Baldridge’s management team are Alex Goodman and Hannah McElroy, who will serve as day-to-day managers.

Baldridge made country music history in August when his RIAA GOLD-certified hit, “She’s Somebody’s Daughter,” went No. 1 on the Country Aircheck/Mediabase chart. He is the only self-funded artist ever to hit that mark with his first No. 1 song. Additionally, he became the highest-charting independent artist ever on the Billboard Country Airplay chart, a record previously held by Aaron Watson since 2017. The song has amassed over 1.1 billion streams and impressions across all platforms.

Baldridge is currently on the road for his Drew Baldridge Live tour dates throughout the end of the year before he kicks off his run on Cody Johnson’s Leather Deluxe Tour in 2025. When he is not writing and recording, he hosts a weekly radio show on LA’s Go Country (KKGO) every Saturday and Sunday from 9:00 AM to 2:00 PM PT. For more information, visit DrewBaldridgeMusic.com.

KEEP UP WITH DREW BALDRIDGE
WEBSITE | INSTAGRAM | TIKTOK | YOUTUBE | FACEBOOK