The four-on-the-floor thump of previous single “HUGSI BERT UM TEG / STILL JUST YOU” quietly declared that Eivør can shine as brightly as any pop star. But "UPP ÚR ØSKUNI / RISE FROM THE ASHES" is certainly her most metal moment. The song doesn't begin with synthetic shimmers but a drum toll that echoes with the ominous force of an ancient spirit waking from deep inside cave. "Sing to the darkness", she growls from the pit of her throat, conjuring a devilishly anthemic guitar riff that's bound to enchant the hordes at this year's Hellfest.
"When I was writing 'UPP ÚR ØSKUNI / RISE FROM THE ASHES', I imagined a coven of witches, past and present, chanting to each other across the chasms of time", Eivør says. That mental image will forever be seared into our cultural memory by the song's positively bewitching video, which was created by a wickedly talented team of women.
"This video felt like a homecoming in many ways", she continues. "I had a strong urge that to capture the spirit of 'UPP ÚR ØSKUNI / RISE FROM THE ASHES', we needed to film in the Faroe Islands. Katrin Joensen Næss was the perfect choice for director, as the two of us shared the same aesthetic vision. We were joined by an amazing team of Faroese female artists whom I also admire. Art Director Jenný Kragesteen, Costume Designer Maibritt Marjunardóttir and the rest of these wonderful women all delivered their special magic to this video. In the spirit of the song, we all felt that we rose from the ashes together creating this visual world. I couldn't be more proud or more grateful for this collaboration".
ENN is Eivør's first offering for the international metal label Season of Mist. But "UPP ÚR ØSKUNI / RISE FROM THE ASHES" was the last song that she wrote for the album. "I wanted to complement the earthy vibes of ENN with something raw, that was coursing with untamed feminine energy", she says. Where lead single "JARÐARTRÁ/DUST TO DUST"beckoned us back into the blue embrace of Mother Earth, "UPP ÚR ØSKUNI / RISE FROM THE ASHES" cries out in celebration of all the mothers, sisters and other strong women in her life.
Eivør comes from one of the smallest places on the planet. She grew up in a village of 400 people, tucked away among the Faroe Islands. That she now performs on the world's biggest stages - from the UEFA Champions League to The Game Awards and Red Rocks - is nothing short of extraordinary. But she hasn't forgotten all of the women who have supported her along the way. With its heaving bass line, "UPP ÚR ØSKUNI / RISE FROM THE ASHES" certainly possesses dark undertones, but her falsetto soars above the song's heavenly bridge. "We glide on powerful wings / Stride into our certainty", she sings, followed by her own echo, as if the voices of women past and present are lifting her to even greater heights.
"I've never written a girl power song" Eivør says. "I guess it was about time".
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Additional video credits
DOP - Rúni Friis Kjær
Editor - Jarivan Ahman
Production Manager - Thurid Samró
Art Director - Jenný Kragesteen
Costume Designer - Maibritt Marjunardóttir
Hair & Make-up - Døgg Nónsgjógv
Colorist - Mamoun Abufarha
Gaffers - Jákup S. Thøgersen, Rógvi Rasmussen
Production Manager - Thurid Samró
1st AD - Gunnvá Gaard
Props - Bjarni Richardt-Mortensen
Post Facilities - BeoPost
Extras - Lisa Helmsdal, Stina Av Kák Kollsker, Oddvør Dahl Wærnskjold, Angela Fagranes, Rannvá Jónsdóttir, Sophilia Wraae Mukisa, Kollbrún í Haraldsstovu, Ria
To celebrate the release of her star-turning new album, this fall, Eivør will shoot across Europe on a headlining tour with label mate Sylvaine in tow before linking up with Heilung in Australia and New Zealand. Don't miss the chance to hear her perform "JARÐARTRÁ/DUST TO DUST", "HUGSI BERT UM TEG / STILL JUST YOU", "UPP ÚR ØSKUNI / RISE FROM THE ASHES" and other mesmerizing songs off ENN for the first time. Tickets are going fast!
Get tickets at eivor.com
"My band and I can't wait to start this new chapter with you and perform later this year", says Eivør. "These tours will bring ENN all over the world - from the United States to Germany, The Netherlands, Belgium, UK, Ireland, France, Switzerland, Austria, Hungary, Denmark, Sweden, Norway, New Zealand and Australia".
In preparation for their tour together, Eivør and Sylvaine put together a playlist of their favorite songs. Get in the mood with some of the choice cuts off Nova and the soundtracks to The Last Kingdom and God of War Ragnarök.
Stream: https://open.spotify.com/playlist/7k4ImSEttiL9O6gOQ1tmrn