Take a band built on individual award winners, add custom old time Western suits, glorious locations, high spirits, and the kind of old school country wordplay that suggests Willie Nelson, Roger Miller or Shel Silverstein, you get the video for “Goldfish,” the next grat track from Kenny Chesney’s eagerly anticipated Silver Sands Marina. When buzz about the technicolor, high whimsy clip started making the rounds, it wasn’t long until inquiries were made.
With Silver Sands Marina scheduled to drop Sept. 25, a select few outlets got to participate in today’s launch. Beyond CBS’ “Sunday Morning” re-airing Chesney’s profile from Key West, it was featured on NBC’s “TODAY,” “Entertainment Tonight,” and the Wall Street Journal’s brand new “My Two Sentences,” created to be short truth blasts to inspire heading into the weekend.
“Music’s power is that it’s positive energy and joy when you most need it,” the East Tennessee songwriter-superstar shared with the storied business publication. “Songs can change everything.”
“You listen to ‘Goldfish,’ where the guy wants to be all these animals based on their key attribute,” Chesney explains, “and it could almost be a children’s song. The melody is so happy, it bounces along and picks you up with it. But when you get to the chorus and you realize he’s cried a fishbowl of tears, ‘drunk as a skunk, trying to get over you,’ it’s so clever, smart and spinning the pain into a whole other commodity, who wouldn’t love this song?”
Written by double GRAMMY winner Tia Sillers, two-time Juno Award winner Tenille Townes and ACM/CMA Award winner Gordie Sampson, Chesney used lavish Hawaiian steel guitar to set a mood for a song that evokes a different era. Then he headed straight to Maui with Rosie & The Revival to romp through the Rodeo General Store, Mama’s Fish House and along Ku’au Bay.
“When a song has this much fun to every aspect of it, you want to capture the spirit for everyone to see,” Chesney explains. “The band and I had more fun than we can possibly share, whether it was walking on the beach like the Monkees, bringing that giant cardboard cut-out of Flat (Kenny) Greenberg, looking at the night sky, talking about life or just laughing at nothing… That’s the kind of joy I want people to take from this song, whether they’re dating, hating or just fine thank you.”
Add in hula girls, breaking waves, and a straight-to-camera delivery, this is the leader of No Shoes Nation at his freest and most exuberant. Having created some iconic videos – “American Kids,” “When The Sun Goes Down,” “Noise,” “Young” and even “Silver Sands Marina” – both the Shaun Silva-directed “Goldfish” and new track deliver on everything that has made Chesney not just stadium-sized for over two decades, but an artist who represents finding the positivity in every possible situation – even if it’s spinning the circumstances into a philosophical take that makes you smile.
Pre-order, pre-save/pre-add Silver Sands Marina HERE.
Purchase the signed vinyl, CDs and limited vinyl picture discs, or watch Chesney’s first in-depth conversation about Silver Sands Marina on TalkShopLive HERE.