ALISON NICHOLS STRIPS IT BACK ON "DRESSIN' DOWN" – OUT NOW

Alison Nichols pulls back the curtain for something personal on her new release, “Dressin’ Down,” out now via BBR Music Group/BMG Nashville. Written by Nichols with Sherrie Austin, Will Rambeaux and Brenna Bone, and produced by Rambeaux and Ilya Toshinskiy, the track blends modern wit, lived-in country warmth and romantic honesty into a song about choosing real connection over a world built for show. Listen HERE.

Smart, self-aware and instantly relatable, “Dressin’ Down” centers on a simple truth: sometimes the best version of yourself is not the one dressed for everybody else. Across the song, Nichols swaps red dresses, high heels and uptown energy for vinyl records, old t-shirts and being fully seen by someone who knows the real her.

“Sometimes I just feel like throwing my cell phone out the window. Sometimes it feels like our digital devices are stealing our lives. I’d rather be home with someone I love watching reruns of Schitt's Creek than out on the town filming ourselves pretending to have a good time. This song, ‘Dressin' Down,’ is my way of honoring comfortable t-shirts, vinyl records and someone who loves me for me,” says Nichols.

Watch the official "Dressin' Down" music video below:

Sonically, the track wraps that message in a dreamy, romantic atmosphere. Finger-picked acoustic guitar leads the way while chiming steel, fiddle touches, and warm keys add texture and movement, creating a rich, cinematic sound that feels both timeless and current. The result balances humor, heart and undeniable chemistry throughout.

Following the carefree spirit of “Box Wine Problems,” Nichols reveals another layer of her artistry on “Dressin’ Down,” proving she can deliver personality and depth in equal measure while turning everyday moments into something memorable.

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About Alison Nichols
One of the first Asian-American artists in the Country format, Alison Nichols proudly calls herself “half Korean, half redneck, and 100% American.” Raised in Georgia and shaped by time in Texas, she grew up on country music rooted in personality, attitude and connection. Her breakout releases “is it just me?” and “HOOPS” established her as one to watch, while her praised take on “John Deere Green” honored her family legacy and introduced a bold new voice with deep roots and fresh instincts. Her recent original release “Box Wine Problems” showcased her playful, charismatic edge, while “Dressin’ Down” continues to build a catalog that feels both timeless and unmistakably current.

ALISON NICHOLS HAS “BOX WINE PROBLEMS” BUT HAVING A GOOD TIME AIN’T ONE – OUT NOW

Alison Nichols releases her first original song through BBR Music Group/BMG Nashville with “Box Wine Problems,” a release that skips the explanations and gets straight to the good part. Written by Nichols alongside Sherrie Austin and Will Rambeaux and produced by Rambeaux and Ilya Toshinskiy, the song moves with loose rules, open pours, and a total lack of concern for how things are supposed to go. It does not ask permission and it does not clean up the mess. It just expects you to keep up the good times among the inebriated havoc. Listen HERE.

From the opening chorus, “Box Wine Problems” makes one thing clear. Everything might be going wrong, but nobody is leaving. The wine is cheap, the cups are plastic, someone is crying, someone is lying, someone is fully passed out, and somehow this is still the night you would not trade for anything. Nichols sings it straight, letting the chaos speak for itself and leaning into the idea that fun does not require order, answers, or a plan.

“This song is about letting go of the idea that the night has to make sense,” says Nichols. “You stop trying to fix it, stop trying to control it, and just let it be what it is. That is usually when it gets really good.”

Watch the official "Box Wine Problems" music video below:

Sonically, the track mirrors that energy. It opens with a stripped-down chorus and no percussion, creating a raw, unfiltered entry before the rhythm kicks in. Classic Southern slide guitar runs through the track, adding grit and movement, and the song closes with a full-room sing-along featuring friends in the studio, capturing the sound of a night that has grown louder, looser, and more crowded as it goes.

The moment behind the song is just as fitting. Nichols wrote “Box Wine Problems” the day she officially signed her record deal, turning a celebration with Austin and Rambeaux into a spontaneous writing session that matched the mood of the occasion.

Following the response to her release of “John Deere Green,” Nichols moves further into her own lane with “Box Wine Problems.” It introduces an artist who understands that sometimes the best nights are not the ones you plan, but the ones you stop overthinking and stay for anyway.

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ALISON NICHOLS INKS RECORD DEAL WITH BBR MUSIC GROUP/BMG NASHVILLE

BBR Music Group/BMG Nashville announces the signing of rising star Alison Nichols. With a dynamic blend of southern charm and Asian-American heritage, Alison promises to inject a fresh perspective into the Country music scene. Her Georgia upbringing, coupled with influences from the Texan country scene, has shaped her into a formidable artist with a sound that seamlessly bridges tradition and innovation.

"Alison’s life brings a unique perspective to her music that we look forward to sharing with the world," says Jon Loba, President, Frontline Recordings, BMG North America. "It’s compelling, different, yet familiar and adds to the rich tapestry that is Country Music."

Alison's journey as one of the first Asian-American singers in the country format speaks to the evolving nature of the genre. She proudly embraces her roots, proclaiming herself as "half Korean, half redneck, and 100% American." This fusion of cultures sonically crafts a unique flavor, setting her apart as a trailblazer in the emerging contemporary country field.

"My parents say I came into the world singing, and I’ve been dreaming of this moment since I was a little girl,” says Alison. “I’m so thrilled and excited to be a part of the BBR Music Group/BMG Nashville family and I look forward to making great music together!”

With a voice that is equal parts sass and vulnerability, Alison captivates audiences with her powerful delivery and cutting-edge songwriting. Her debut release, "is it just me?", became a sensation on TikTok, amassing over 4.6 million views and solidifying her presence as a rising star in country music. Now, with her latest release "HOOPS" already surpassing one million views, Alison's star continues to rise. Her signing with BBR Music Group/BMG Nashville marks the next chapter in her burgeoning career, providing her with a platform to reach even greater heights.

(L-R): Manager Sherrie' Austin, Alison Nichols, President, Frontline Recordings, BMG North America Jon Loba

About Alison Nichols:
It takes a lot of evolution to create a country artist like Alison, one of the first Asian-American singers in the country format. Alison likes to say she’s “half Korean, half redneck and 100% American.” From Georgia by way of Texas (and cousin to the late great Joe Diffie), she comes by her country roots honestly, growing up on the classics like Dolly Parton and Merle Haggard, as well as modern greats like Miranda Lambert, Taylor Swift and HARDY. Her powerful singing voice is equal parts sass and vulnerability. Her songwriting is both cutting-edge and wise beyond her years. She has cracked the code at TikTok with her first release “is it just me?” hitting over 4.6M views. Her latest “HOOPS”, with over 1M views, is also showing the signs of being another hit for the diminutive beauty. Look out for this one-of-a-kind country diva coming to a honky tonk near you.

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