Nearly two years after launching The Neal Agency (TNA), third generation booking agent Austin Neal has developed the company into one of Nashville’s leading boutique talent agencies, with a rapidly growing team of 17 employees and 21 clients. Realizing a goal to further develop artists beyond the touring landscape, TNA has expanded their services to include a new publishing arm with Palmer Anthony as its flagship artist, recently signed to a co-publishing venture with Warner Chappell Music.
“I view the ultimate goal for the company truly as a place to develop artists. If we really believe in somebody from the beginning, being able to help them grow in-house, and having every opportunity to help create and build their careers from the ground up is an important aspect of hat,” shares Neal.
Spearheaded by TNA’s Head of Business Development, Ryan Beuschel, the idea to expand the company to encompass publishing was spurred by Anthony himself, after signing with TNA for booking. “Palmer was a great example of being the first person that we did this with because he was signing to the agency, shopping around, and looking into publishing deals, and he was the one that mentioned it'd be really amazing if we could have worked together,” reflects Beuschel.
With a background in publishing spanning 20 years, Beuschel’s prior experience at Warner Chappell Music as vice president of A&R / strategy made the co-publishing venture a natural fit after introducing Anthony to Warner Chappell Music Nashville President & CEO, Ben Vaughn.
“I met Palmer because of Austin and Ryan, so it's been really cool to watch this partnership come together and to see Palmer build his network throughout town,” shares Vaughn. “Palmer writes some really great songs by himself, but he also was very interested in what he could learn from those that are ahead of him, and we’re excited to open the door for new opportunities to get him in front of experienced writers and watch his career grow.”
Anthony shares in that excitement, stating, “I started in music about five or six years ago, and I was playing shows and was writing stuff just by myself. And I kind of hit a point where I really wanted to grow and learn and I've always entered this country music scene as a fan first. I'm a fan of the writers, a fan of these organizations, and so it's really easy to transition for me to want to co-write more and want to be a part of the scene. I'm still a student, and I’ll probably always be a student. But for me it’s just fun to learn.”
Anthony, an artist out of Texas, growing up primarily in the small Northern California town of Willits, played baseball at the University of California, Santa Barbara, before quickly realizing his passion for songwriting surpassed even his love of the game. After graduation, he moved back to Fort Worth, Texas where he became immersed in the Texas music scene. While honing his entertainment skills, Anthony opened for Riley Green, Randall King, Chase Rice and more.
In addition to Anthony, TNA’s roster proudly represents Cameron Sacky Band, Aidan Canfield, Ashland Craft, ERNEST, Riley Green, HARDY, Ella Langley, mike., John Morgan, Chase Rice, Josh Ross, Seaforth, Nate Smith, Morgan Wallen, Lauren Watkins, Anne Wilson, Jake Worthington and Bailey Zimmerman, along with lifestyle brands Stevenson Ranch and Whiskey Jam.
For more information, visit www.TheNealAgency.com.
About Warner Chappell Music:
Warner Chappell Music, the global music publishing company of Warner Music Group, is home to a wide array of legendary songwriters and a rich catalog of contemporary hits and influential standards. With offices in more than 20 countries, Warner Chappell provides deep expertise across a range of creative services and the most innovative opportunities for songwriters and copyright holders. Warner Chappell, which has a history dating back more than 200 years, currently publishes and administers music from A-Lin, Angèle, Anderson .Paak, Apache 207, Ava Max, Aya Nakamura, Bruno Mars, Capital Bra, Celeste, Chris Jeday, CJ, Cole Porter, Dan + Shay, Dave, David Bowie, Duran Duran, El Guincho, Fraser T. Smith, Gamble and Huff, Gene Autry Music Group catalog, George Gershwin, George Michael, Grateful Dead, Jesse & Joy, Justin Tranter, Kacey Musgraves, Katy Perry, Kevin Yi, Kool & the Gang, Led Zeppelin, Lin Xi, Lizzo, Madonna, MNEK, Oscar Holter, Pablo Alborán, Pop Smoke, Quincy Jones, Rauw Alejandro, RAYE, Saweetie, Stormzy, Summer Walker, Ta-You Lo, Thomas Rhett, and Tones and I, among many others.
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